Joel Cohen
Chairman, President & CEO
Joel says: "Two Ears, One Mouth" LISTEN
Andy Vertrees
Executive Vice President & Chief Operating Officer
Todd Melfi
Vice President of Sales
Andrew Gerdom
Director of Motorsports & Track Design
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Tim Duncan
Senior Technology Director
Jordan Cohen
Vice President of Business Development
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Kevin O’Neal
Social Media Director & Broadcasting Executive Producer
Paul Szmal
Consultant, Motorsports & Broadcast Media
Dillon Cohen
Director of Sales & Marketing
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Caroline Cohen
Communications Manager
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Betty Cohen
Honorary Chairwoman
Jack Cohen
Chairman of the Board Emeritus
The business operations department is directed by Andy Vertrees, Chief Operating Officer. Andy's team of multi-talented individuals gives The Joel Cohen Group flexibility to execute the Master Plan for sustainable success.
The operating team provides the following creative and management services:
- Event Program Consulting
- Special Event Production
- Creative & Production Services
- On-Site Meeting and Show Coordinator
Production Coordination and Execution
- Meeting & Event Planning, Project Coordinator
- Coordination and Production of Events for Fortune 500 Companies
- Strategic Corporate Planning & Execution of events
- Coordination International Product Launches
- Production Manager of National Award Ceremonies
- Professional Ability to Source, Select, Negotiate and Supervise National Events
Event Operations & Management
- Design, plan, manage and execute upscale events
- Creativity and design skill with the ability to think outside the box
- Ability to manage Client proposal development and product boards
- Create and maintain event timelines and schedules
- Ability to source, select, negotiate and supervise venues
- Source, select, negotiate, and supervise vendors
- Recruit and manage contract and freelance staff
- Ability to create, manage and reconcile budgets adhering to client requirements
- Operate in an efficient, timely and punctual manner
- Disciplined organizational strengths with ability to multi-task with a high level of initiative and productivity
- Ability to work in a creative and energetic team as a leader
- Strong attention to detail, and manage deadlines
- A 'self-starter' with the ability to work without constant direction
Sports and Entertainment Development
- Driver Development
- Race Team Development
- Sponsor Acquisition
- Sponsor Activation
- Professional Resume Services
- Professional Representation
Sports Marketing and Entertainment
- Professional Social Media Management
- Website Design
- Website Optimization
- Special Event Coordination
- Personalized Graphic Design
Media Relations
- Press Releases Distribution
- Media Management
- Social & Digital Media Management
- Community Relationship Management
- National Tour Promotional Management